The role is key to ensuring the integration to Salesforce Marketing Cloud is successful. The Marketing Cloud Technical Consultant will have a strong programming background, and will have expertise in infrastructure architecture, client relationships, presentation, team management, and thought leadership skills.

Responsibilities:

• Provide technical advisory on Salesforce Marketing Cloud and how other systems will integrate.
• Drive solutions development through requirements gathering/analysis/discovery, business plan creation, and solution level of effort estimation to ensure that client interests are met and potential business opportunities are established
• Drive preparation and delivery of client presentations, proposals, and SOWs that clearly articulate the solution relative to client needs
• Understand the additional applications/components that would be needed/required for customers and how they would fit into the overall solution design, including new and existing components, third party components, and integration points
• Collect Architecture and Delivery assets for reuse
• Support opportunities with product knowledge, solution capability, and best practices
• Support Demos and POCs
• Assist in the development of data sheets / sell sheets / competitive differentiators
• Advise on strategic accounts to ensure proper subject matter expertise.
• Creating Custom Activities to enhance Journey Builder
• Creating innovative technical solutions utilising scripting languages such as Salesforce Marketing Cloud’s AMPscript and SSJS to deliver highly dynamic and personalized content
• Conduct technical workshops, solution testing and validation
• Interacts with both technical and non-technical customers, attains relevant technical and business requirements, analyzes information and designs comprehensive solutions.
• Manages customer communications, conflicts, and negotiations related to overall solutions design.
• Develops visually rich and professional conceptual design documents targeted to varying audiences of business and technical aptitude.
• Develops detailed configuration specifications documentation targeted to technical consultants.
• Conducts solutions presentations and obtains customer acceptance to solution design
• Validates solutions after built and provides solution walkthrough with customer. Guides customer through solution deployment.
• Participates in pre-sales project scoping activities consisting of (but not limited to):
• Requirements, deliverables, assumptions and exclusions documentation
• Project resource and delivery timeframe estimates
• Client discovery and requirement meetings
• From time-to-time you may be expected to partake in other pre-sales activities such as discovery and technical deep-dive sessions, Proof-Of-Concept (POC) development with prospects
• Travels to client sites for onsite discovery and solutions presentations. Not expected to exceed 25%.