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Search Engine Optimization Specialist

Xugar - South Melbourne, VIC

Source: uWorkin


This role requires an analytical and perceptive professional who is a skilled communicator and able to collaborate with various teams. Current knowledge of SEO practices and techniques is essential to this role.

This is what your day-to-day activities would look like:

  • Maintaining a consistent communication channel at all times with clients while managing their expectations with regular updates and future strategy planning.
  • You will be required to research and understand the latest algorithms and what they target, as well as keep up to date with the latest SEO trends, practices, and algorithm updates.
  • Understand & implement on-page & off-page SEO.
  • Understand our client’s strategic objectives and create strategies around objectives for the tech & content team to implement.
  • Foster client engagement in a partnership-style approach.
  • Work as a part of the team to help achieve KPIs.
  • Solid command of English, excellent communication and written skills
  • Plan and execute SEO campaigns including keyword research, competitor analysis, link building, outreach, and content marketing analysis.
  • Ensure all websites are technically optimised for SEO and for target audiences.
  • Implement Conversion Rate Optimisation and Call to Action strategies. 
  • Thorough understanding of Google Analytics, Tag Manager, Search Console & Google My Business.

This role is for someone who is a highly motivated, enthusiastic and ROI-focused Digital Marketing Specialist. This is a hands-on, fast-paced, and varied digital marketing role, carrying out a broad range of digital marketing activities for our clients, and for our own website.

Nice to Have:

  • Experience using AHREFS.
  • Experience copywriting blogs, social posts and other web pages.
  • Basic HTML & CSS knowledge.

If you think you're eligible for the role, please send your resume with the following:

  • Biggest SEO Achievement.
  • Overview of your SEO knowledge.
  • Your expectation of what SEO will need to produce results in 2021.

What you can expect:

  • Competitive salary + Super & entitlements
  • Exposure to personal and career development
  • Regular knowledge sessions

This job is open to all permanent residents of Australia. No recruiters.