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April

Search Engine Optimization Analyst

WonderSmile - Sydney, NSW

Marketing
Source: uWorkin

JOB DESCRIPTION

This is a great opportunity to join a dental company that is disrupting the industry by offering treatments using impressive, cutting edge 3D technology. With a growing global footprint across APAC & the UK, our company is seeking a motivated and energetic individual who is interested in developing their career and joining our high-performing team in a dynamic and innovative industry.


In this role, you will be responsible for managing SEO activities to drive website traffic, improve content and site health and to support the overall digital marketing strategy. You will utilise your exceptional technical expertise to convert analytical insights into actionable strategies resulting in demonstrable improvements in campaign metrics and performance outcomes. 


Tasks & Responsibilities

  • Perform SEO analysis & regular on-page & off-page audits for optimisation utilising key tools such as Moz, Ahrefs, Sem Rush, Search Console, etc
  • Identify and execute improvements to increase traffic efficiency, active customers & reduce wastage
  • Keep up to date with the latest SEO techniques, tools and innovative practices
  • Extensive experience with Google Analytics and proven ability to capture and collect data in a way that is meaningful and useful
  • Ability to compile and present reports using various SEO tools
  • Local SEO and Google my business listings
  • Perform in-depth keyword research & content strategies


About You

  • Bachelor’s degree in Marketing, Business Administration or equivalent qualification/experience
  • At least 1 years' experience in a similiar SEO or marketing role
  • Solid understanding of modern search engine algorithms and ranking factors
  • Working knowledge of PR and marketing related activities
  • Working knowledge of optimising CMS based websites
  • Ability to analyse data and form insights
  • Working knowledge of: Ahref tools, Google Search Console, ScreamingFrog Tool, Google Analytics Reporting Tool, Google My Business, MS Office Suite

Why Work for Us

  • Highly rewarded – competitive salary
  • Flexible work including WFH arrangements supported
  • Join a motivated and high-performing team with great development opportunities
  • Positive work environment with a fun, inclusive culture
  • Opportunities to grow within a fast paced, innovative company across Australia and internationally